A music label mecca

PDF Print
Local Content
Written by Richard Amery for the Sun Times   
Wednesday, 30 March 2011 16:13

 

You don’t have to leave the city to find a record label. There are at least four of them, right here, all catering to different styles of music.
   While some of them are based around studios, others are groups of friends who hang around and play together, sometimes even sharing band members.
The latest one to join the list, Esper Records, is not so much a record company as a musicians’ collective. Jon Martin of the New Weather Machine and Jesse Northey from Jesse Northey and the Dandelions formed the label to share their knowledge and trade tips about all aspects of the music business from gigs to recording to promotions. They met through the University of Lethbridge’s music program.
“We realized we were doing a lot of the same things,” said Martin of the label.
He added Leigh Doerksen and his duo Church are the only other band on the label other than their own bands.
“We thought it would be more effective and efficient if we had a brand of our own,” he continued.
For example, they can cut costs by mailing out CDs to radio stations and media together rather than on their own and by booking shows together, which helps as Martin and Northey play in each other’s bands.
“We’re all benefitting from sharing our knowledge,” Northey said, adding that can stop the other members of this ‘artistic collective’ from making similar the same mistakes.
“It’s so they don’t have to start from scratch.”
Martin said they’ve all experienced pitfalls recording their first albums, which have served as learning experience for their following ones.
“It is artists helping artists,” he added.
While he and Northey have their own home studios, the studios aren’t part of the day-to-day workings of the label.
Both bands are working on new CDs which should be completed and released by the end of the year, so they thought it would be an ideal time to start Esper Records and release them both under the same umbrella.
“We’re both audio engineers, so we want the same quality so all of our releases get our stamp of approval,” Martin said.
 Esper Records had its official launch March 26, a successful event at the Slice featuring an enthusiastic crowd and the music of Church, Jesse and the Dandelions and the New Weather Machine.
Another local label which members consider to be part of a collective is Ghostwood Records, which is based out of a recording studio on the north side.
“There’s four independent record companies here working with everything from rock to hip hop,” observed Dave Bullied, guitarist/vocalist of local blues rock act Smokestack Jacks, who are proud to be part of the Ghostwood Records “family.”
“We’re part of a collective. There’s a broad range of music; we hang out together. We’re very supportive,” added Smokestack Jacks drummer Geoff McDonald.
“We go to each other’s shows, do benefit performances together and share gear. We’re a family.”
There are a great collection of bands, including Clapping Monkeys (alt-folk rock); Shred Kelly (indie bluegrass punk-folk); Stellar Radio Choir (indie rock); Sleeping With Tuesday (rock); SmokeStack Jacks (biker blues); Broken Down Suitcase (indie folk); The JPS Trio (Jam Band); The Necessities (indie folk); and The Living Luca (rock).
While most of Ghostwood Records’ bands are from Lethbridge, they also have a few out-of-town bands on board such as Fernie’s Shred Kelly and Golden, B.C. indie rock/garage rock trio Stellar Radio Choir.
 On the westside, LA Records is interested in developing the complete artist from the songs themselves to the image they present on stage.
“The complete package has come together,” said Mark Nivet, one of the many local as well as out-of-town artists working with Brad Lang and LA Studios.
He said he is “very, very pleased with Brad Lang’s work.”
“Brad did an amazing job. He has an amazing feel for music and his team of people really loved what we were doing and built around it,” he continued.
“I wrote six of the songs because of his motivation. He was very, very encouraging,” he said, adding he would definitely like to hear his music on the radio.
“That’s definitely my goal, to get my music out there. Maybe do some touring to support them,” Nivet continued.
He looks forward to getting connected with a booking agent to help with the touring aspect. He is currently rehearsing with a band in Toronto.
Garage rock and punk bands tend to have the average lifespan of a fruitfly, and are always breaking up and reforming, so Paul Lawton decided to preserve them by starting his own record label back in 2005. At least that was the original intention of forming Mammoth Cave Records as a cassette-only label — about six years ago.
Mammoth Cave Records, which now releases vinyl records with a digital download, has since moved far beyond Lethbridge. In fact, bands are contacting them now about being on the label.
“We probably have more Edmonton bands on the label than we do Lethbridge bands,” said Lawton, just stepping out the door to begin a quick tour with one of his bands, the Moby Dicks, who are touring from Prince George to Saskatoon with BA Johnston, ending in Lethbridge March 31.
In addition to being the home to numerous garage rock and punk bands, their latest project is Bloodstains — a compilation of bands paying one-minute songs about their provinces. There will be one for each province when they are finished. Alberta was first, followed by B.C. Now they are working in Ontario.
“We didn’t know what we were doing when we started. We lost a lot of money especially in the beginning,” he continued, adding while audiences for garage rock are comparatively limited, there are still quite a few fans of the genre.
“There was a gap we thought we could fill,” Lawton said, noting they focused on the thriving local garage-rock scene in the beginning.
While they started slow in the beginning, the company has taken off in the past two years.
“Garage rock bands don’t have a long lifespan. So I wanted to preserve some of it,” Lawton said.
“I love Lethbridge and I love the people but where you are located doesn’t matter anymore. We don’t consider ourselves to be a Lethbridge label, we’re just from here.”
Most of Mammoth Cave’s networking and business takes place online.
Many of the bands they sign contact them online to begin.
“We get emails from bands every day. Basically the stuff we were hearing, we just wanted to get it heard,” he said.
They distribute limited run LPs all over the U.S. and in Europe.
Some of their bigger projects coming up are releasing Calgary girl garage rock band the Shrapnelles’ new full length album and they will be re-releasing Shadowy Men On A Shadowy Planet’s debut album, which includes the theme from the Kids in The Hall, “Having an Average Weekend.”
“Evan Van Reekum, my partner, made friends with their drummer, we made them an offer and (they) accepted it,” Lawton said.
“I lot of people don’t like what we do (and the music they make), but a lot of people really love it.”
He is pleased to see so many record companies calling Lethbridge home.
“I think it’s great. The more the merrier. I think everybody should start a record label.”
 

 

Polls

Do you think the city needs a leisure centre?
 


Powered by TriCube Media